Keyword research is more than just “keywords.” It’s about the phrases and questions that your target audience uses to find the answers, products, and services they need. These phrases and questions are an important part of your marketing campaign and SEO for your sites.
This data collection can take a very long time after the keyword research is complete, but it does require some valuable information you need.
- Creating better SEO strategies
- Paid advertising
- Competitive research
- Audience research
- Local search campaigns
- Keywords and phrases to ignore
- PR campaigns
- Content ideation — video, text, social, etc.
Keyword Research Tools List
There are many free tools to help you gather this important information. Analyze 12 tools that are free and easy to use and packed with valuable data that marketers and companies can use to improve their marketing strategy. This is the tool I’m going to talk to you about:
- Google Trends
- Google Ads
- SEMrush Free Option
- Amazon Autocomplete
- Keyword Tool Dominator
- Google’s “People Also Ask”
- Also Asked
- YouTube Autocomplete
- Side-by-Side SEO Comparison Tool
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